Everton needs an owner that will invest time and resources into building its future at Bramley-Moore Dock stadium and providing cash injections so it can compete against Premier League competitors.
But is 777 Partners the right partner to deliver? The US investment firm reportedly intends to acquire Moshiri's 94 per cent share in the club for around $40 million and boasts an extensive sporting portfolio including London Lions basketball club and football clubs Sevilla, Melbourne Victory and Hertha Berlin among its stakes.
777’s track record
The Boeing 777's reliability and fuel efficiency have propelled its popularity as the best-selling long-range passenger jet, while recent upgrades further enhance its performance - making it more attractive to airlines looking for ways to cut costs and improve customer experiences.
Airline customers adore the 777 for its spaciousness and comfort, while crews appreciate its ease of maintenance. Employees frequently treat it as their office; its superior rest facilities help them remain alert so they can perform their duties with pride.
However, 777s have been involved in some accidents. Most recently, Malaysia Airlines Flight 370 disappeared over the Pacific Ocean without being found; this accident was blamed on ice crystals in its fuel but also revealed several flaws in aviation safety. Regardless of these incidents, however, the 777 remains one of the safest twin-engine aircraft available today; with nearly 180 minutes of flight over open ocean and the ability to reach emergency airports even when one engine fails.
777’s financial strength
The 777's immense popularity can be attributed not only to its safety systems and ability to travel long-haul flights. Airlines have found great benefit in using this aircraft as they have the flexibility to design cabins as they see fit - some prefer creating first class cabins while others opt for luxurious Qsuites in business class while other focus more heavily on economy seating options.
777 Partners is an investment firm in Miami that has quickly earned itself a strong reputation for rapid expansion since being established in 2015. Since 2015, its holdings have expanded into multiple sectors like aviation, sports, and sustainability.
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One way to assess a company's financial strength is to look at how it performed during its last recession. This provides insight into whether it can survive another economic slowdown. Furthermore, comparing performance against industry averages provides further evidence. Comparing how these two measures of strength compare is particularly pertinent for investors as future downturns could have serious ramifications on economies worldwide.
777’s ambition
777 Partners' business model stands in stark contrast to that of traditional English football club structures. Their CEO reports to their board, while operations are managed using a "committee" style approach where every aspect from kit sales to player trading are reviewed and challenged regularly. Such an approach would represent a dramatic departure for Everton from their current setup; yet could bring numerous advantages including financial expertise as well as access to an expansive talent pool for recruitment and scouting purposes.
Though they have an impressive track record as multi-club owners, some fans remain dubious of 777's ability to pass the Premier League Ownership and Directors' Test. Fans of other clubs in their portfolio, like Standard Liege, have voiced concerns about lack of investment ambition on behalf of 777.
Frederic Bleus, journalist for L'Avenir and La Derniere Heure-Les Sports in Belgium, claims that 777 Partners has struggled to raise the capital required to invest in their clubs. According to him, finding half a billion pounds is unlikely so as to buy out Moshiri from his shareholding and use any surplus to cover Everton debt and stadium projects.
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777’s ability to convince sceptics
Moshiri believes 777 Partners are the right people to take Everton forward but must pass FA and Premier League scrutiny first. Additionally, an agreement needs to be reached with existing creditors like MSP Sports Capital who owe money for investing in Everton Stadium's construction.
US investment firm Blackstone Group has amassed a wide portfolio of football clubs, such as Germany's Hertha Berlin, Italy's Genoa and Australia's Melbourne Victory. However, fans have voiced criticism against Blackstone over how they run these teams.
777 may struggle to meet the Premier League's stricter owners and directors test, introduced this year. That would rule them out from buying Everton; should this occur it will be an enormous setback for both Everton and Moshiri and would require them to find another buyer for Everton.
