Expertise
- Digital Marketing
- Marketing
- Marketing Strategy
- Marketing Consultancy
- Leadership and Management
- Marketing Communication
Summary
McCracken Marketing is an independent marketing consultancy led by James McCracken, FCIM, a Chartered Marketer with over 20 years’ experience helping organisations unlock growth. We provide flexible, results-driven support to businesses that need senior-level marketing expertise but without the overhead of a full-time hire.
From strategic planning through to hands-on campaign delivery, McCracken Marketing acts as both partner and problem-solver—bringing clarity, creativity, and commercial focus to every project.
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What We Do
Fractional CMO Services – Strategic leadership and direction for businesses that need a marketing expert at board level without a permanent commitment.
Freelance Marketing Support – On-demand campaign management, content development, and digital delivery to keep marketing moving forward.
Consultancy & Training – Bespoke advice and capability-building for in-house teams, ensuring your marketing activity aligns with business goals.
Website & Digital Solutions – Practical support on website builds, brand positioning, and digital campaigns to strengthen your online presence.
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Who We Work With
We specialise in working with organisations in the education, training, and property sectors—industries where trust, clarity, and long-term growth matter most. From colleges seeking to boost student recruitment, to training providers launching new courses, to property firms building brand visibility, McCracken Marketing understands the unique challenges and opportunities of these markets.
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Why McCracken Marketing?
Experienced – Chartered Marketer and Fellow of the Chartered Institute of Marketing.
Flexible – Support tailored to your needs: from a single campaign to ongoing CMO-level leadership.
Commercially Focused – Marketing that drives measurable impact, not just activity.
Local & Connected – Based in Stockport, working with businesses across Greater Manchester and the UK.
Experience
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Mccracken Marketing
Owner
- Current
