Summary
Lauren Liles, specialist in strategic marketing has a track record in helping companies penetrate target markets, achieve growth; develop business and deliver results. Lauren has worked with owner managed and family businesses for over 20 years and she has developed specific knowledge and expertise within the professional services sector. Lauren's focus is on helping business owners develop their strategy and business development plans, mentoring and coaching CEOs and Managing Directors helping them identify gaps in the market and opportunites to promote their service or product offer through effective targeting and communications strategies.
She founded P2 marketing ltd , a marketing consultancy three years ago and recently merged with Reform Creative following a number of joint initiatives.
Lauren is a strategic thinker who makes things happen through effective marketing planning, CRM, Business Development coaching: specifically in Key Account Management and Client Relationship Management. campaign planning and brand building. She is results driven and takes a hands on approach when it comes to helping clients identify target audience and existing client needs often using attitudinal research combined with analytics to assist with the development of digital marketing within a client organisation.
She founded P2 marketing ltd , a marketing consultancy three years ago and recently merged with Reform Creative following a number of joint initiatives.
Expertise
Lauren is a strategic thinker who makes things happen through effective marketing planning, CRM, Business Development coaching: specifically in Key Account Management and Client Relationship Management. campaign planning and brand building. She is results driven and takes a hands on approach when it comes to helping clients identify target audience and existing client needs often using attitudinal research combined with analytics to assist with the development of digital marketing within a client organisation.
Experience
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Reform Creative Limited
Director of Client Services
- Current
Clubs and Associations
Lauren is a committee member of the Institute of Directors.
Interests and Hobbies
A keen cyclist, photographer and foodie, especially Italian food and wine, a big fan of tea and tea shops! Lauren is also a Manchester City fan.