Expertise

  • Social Media Ads Design
  • paid social
  • Paid Media Ads
  • paid advertising
  • Digital Marketing
  • Social media

Summary

I've been working in the online marketing space since 2011, with a primary focus on Social Media advertising. I've worked across a range of clients across a number of verticals, from high profile companies such as Disney, Channel 4, Dreamworks and Paramount, to smaller, independent clients with their own business goals and budgets.

With this experience I'm now looking to build my own social advertising agency, Mass Affect Social Advertising, working with local businesses to help build their social offering in order to grow their business opportunities.


Experience

  • Mass Affect Social Advertising

    Founder
    - Current
    Mass Affect Social Advertising
  • OMD UK

    Paid Social Account Executive
    101 - 500 Employees 2011 - 2017
  • Space and Time

    Paid Social Manager
    21 - 100 Employees 2017 - 2022
  • Substance Global

    Paid Social Lead
    21 - 100 Employees 2022 - Current
  • Royal Auxiliary Air Force

    RAF Regiment Gunner
    101 - 500 Employees 2016 - 2025

Education History

  • Computer Studies

    University of Westminster
    2007 - 2011

Qualifications

During my career I've picked up a number of Social marketing qualifications: 

  • META Certified Digital Marketing Associate
  • TikTok Academy Certified
  • LinkedIn Marketing Strategy Certified
  • Twitter/X Flight School Certified
  • Amazon Ads - Sponsored Ads Certified
  • Google Analytics Fundamentals Certified

I'm also currently working on the following certifications: 

  • Pinterest Certified Media Buyer
  • StackAdapt Programmatic Masterclass

 

Whilst I was an RAF Reservist I also picked up a number of qualifications, such as: 

  • Combat Team Medic
  • First Aid
  • Human Factors Training
  • Protecting Personal Data course
  • Health and Safety
  • Active Bystander course
  • Diversity and inclusion course

Interests and Hobbies

  • I spent 9 years as a reservist in the RAF, taking part in a number of mobilisations and exercises, including being directly involved in Op Golden Orb (King Charles III's Coronation)
  • I like to go to the gym, and I tolerate running
  • I enjoy going to the cinema to watch the latest movies
  • I've recently joined a local rifle club to keep up my shooting skillset
  • I also love spending time with my friends and family, including my niece and nephew

Email Matt Woodman

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