Expertise
- Business Strategy
- Coaching & Mentoring
- Business Consultancy
- Marketing Strategy & Planning
- Campaign Planning
- User Experience (UX) Research
- Business Development Executive
- Sales & Business Development
Summary
With a background in business strategy, brand management, and customer-centric marketing, I help businesses craft compelling growth strategies that drive sustainable success. My expertise spans business consultancy, marketing strategy & planning, campaign execution, and UX research, ensuring that brands connect with their audiences in meaningful ways.
Having worked across hospitality, luxury, fashion, beauty, and corporate sectors, I bring a unique ability to adapt strategies to different industries, leveraging insights from global markets. Whether it’s business development, sales strategy, or executive coaching & mentoring, I work closely with teams to refine their positioning, enhance customer experiences, and unlock new revenue opportunities.
📩 Open to strategy sessions, consulting projects, and executive coaching opportunities.
Experience
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Mivelle Consultancy
Founder/Strategist Consultant
- Current
Education History
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International Hospitality Management
Ecole Hotelier de Lausanne
2014 - 2018Graduated from the world’s leading hospitality business school, gaining a strong foundation in business strategy, marketing, finance, and operations management with a focus on customer experience and service excellence. Developed hands-on expertise through practical training in luxury hospitality, F&B, and guest relations, complemented by consulting projects that applied strategic thinking to real-world business challenges.
This global, multi-disciplinary education refined my ability to navigate diverse industries, adapt to dynamic markets, and drive customer-centric growth strategies.
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Goldsmiths
2020 - 2021An interdisciplinary program combining business strategy, innovation, and cultural theory, equipping me with the skills to develop and scale creative ventures. This course deepened my expertise in brand storytelling, marketing strategy, user experience (UX) research, and business development, with a strong focus on how cultural and creative industries drive economic and social impact.
Through a mix of academic research and real-world applications, I honed my ability to craft compelling narratives, identify emerging trends, and create sustainable growth strategies for businesses at the intersection of creativity and commerce
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Art and Design
Cambridge School Of visual and Performing Arts
2019 - 2020An intensive, practice-based program that strengthened my creative and conceptual thinking in visual arts, design, and storytelling. This course refined my ability to translate ideas into compelling visual narratives, exploring disciplines such as branding, user experience (UX), and creative direction.
With a strong emphasis on experimentation and interdisciplinary collaboration, I developed a keen understanding of how design influences consumer perception, brand identity, and engagement across industries. This experience continues to shape my strategic approach to branding and marketing.
Qualifications
✔ Strategic Business & Brand Consultant – Specializing in growth strategies, brand positioning, and customer experience across luxury, hospitality, fashion, and creative industries.
✔ Business Strategy & Development Expert – Experienced in market analysis, business planning, and revenue growth strategies for premium brands.
✔ Marketing & UX Research Professional – Skilled in crafting data-driven marketing strategies, campaign planning, and user experience (UX) research to optimize brand engagement.
✔ Coaching & Mentoring – Advising executives, entrepreneurs, and teams on brand storytelling, business innovation, and customer-centric strategies.
