Expertise

  • Business Growth Strategies
  • Sales & Business Development
  • Marketing
  • Operations Management
  • Lead Generation
  • International Business
  • Sales Forecasting
  • Sales & Leadership Specialist

Summary

My extensive background in business development and strategic marketing within the consumer product sector will be an important asset for companies looking to increase profitability.
An in depth knowledge of the sales and product development process will be a valuable resource for businesses looking for a new strategic direction. I have worked with leading retailers and online channels to implement sales and category management plans that are competitive and profitable.
Developing marketing plans that identify weaknesses in a business and turning them into strengths has been a big part of my career. More importantly people are at the heart of any business and good plans need passionate teams to develop and grow them. Mentoring key people in an organization will always ensure plans are implemented and personal ambitions are achieved.
As well as knowledge and experience, understanding your customer and their needs will determine the success of any marketing plan. My background in this important part of the business development process will ensure that it is never overlooked by ETC clients.


Experience

  • Executive Training & Consultancy Ltd

    Specialist Consultant
    - Current
    Executive Training & Consultancy Ltd

Qualifications

CIM Diploma (Chartered Institute of Marketing)


Clubs and Associations

BNI Networking Stafford

Shropshire Business Growth Group

Five Alive Networking


Interests and Hobbies

Cycling & Walking


Email Philip Edwards

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